Fat Ash Journal

Running a successful cigar lounge is more than just offering a selection of quality cigars. You also need to create an environment that encourages customers to stay and enjoy their experience. Here are ten tips and tricks for cigar lounge owners to increase the satisfaction of their customers: Make it...

If you're a cigar smoker, you know how important it is to properly store and maintain your cigars. And if you're a cigar lounge or retailer, you know how important it is to have knowledgeable staff who can help your customers with their cigar needs. One area of expertise that...

The Premium Cigar Association (PCA) Show is an annual trade show that brings together cigar industry professionals and enthusiasts from all over the world. The event is often described as a Mecca for cigar aficionados, and for good reason. In this article, we will discuss why the PCA show is...

Margin is always important when you are running a cigar lounge or cigar store. Let's talk about some ways to improve your margin on every cigar purchase.  First and foremost, the easiest way to increase margin is by raising your prices on the cigars themselves. Hopefully you've already done this, but...